Apart from working as a publicist, PR consultant and event producer, FORDHAM PR founder Glenda Fordham is also a freelance journalist, published author and guest lecturer on effective marketing, publicity and promotions for film and television at various Ontario colleges & universities.
Born in England, Glenda actually grew up and was educated in Perth, Western Australia prior to moving to Canada with her family in the mid-70’s. Although her early career was as a stage actor/singer (see footnote below), she quickly moved into writing, directing & producing cabaret shows, then in the early 1980’s was appointed business manager and agent for Yuk Yuk’s Komedy Kabaret, Toronto’s now-legendary comedy nightclub. Within 5 years, Glenda helped build Yuk Yuk’s into a multi-million dollar chain of clubs across Canada, and developed the club’s talent representation company, Funny Business, into one of the premiere comedy talent agencies in North America.Throughout the 1980’s and 90’s, Glenda managed and promoted several live entertainment clubs and founded Class Acts Entertainment, an agency specializing in media relations & promotion for internationally renowned comedians and variety performers, as well as producing concerts and cross-country tours for comedy stars Dennis Miller, Gilbert Gottfried and Jimmy “J.J.” Walker, and acted as Canadian media relations consultant for Jay Leno, Billy Crystal, Reba McEntire, Clint Black, Vince Gill, Dwight Yoakam, The Monkees Reunion Tour (pictured above with Davy Jones), Men at Work, Crowded House, the legendary Marvin Gaye, The Animals, Lou Rawls, and many others.More recently, Glenda undertook media outreach for Canadian composer and award-winning flutist RON KORB (pictured above) promoting his album Asia Beauty (below) to his international fans, resulting in a 2016 Grammy nomination in the New Age/World Music category.In 2018, she again publicized the release of Ron’s next album, World Cafe, which has gone on to receive multiple int’l awards and is still being nominated in world music/jazz markets around the world….Glenda has mentored numerous young Canadian filmmakers, helping launch their indie film production companies and has sat on several film festival awards juries. This led to her appointment as Chair of the Entertainment Business Management program at the Toronto campus of an internationally accredited film and music school (2002-2004).
Due to her depth of knowledge and passion for NASCAR auto racing, in the summer of 2005 Glenda signed a 4-book deal with a leading Canadian publishing house to write on the history of stock car racing and profiles of the hottest drivers. Two of her books have subsequently been added to the archives at the Canadian Motorsport Hall of Fame. In early 2006, her third auto racing book on the prestigious sport of Formula One was published, and by the end of 2007, she had completed her fourth book, this time on the history of women auto racers for Canadian publisher OverTimeBooks in Edmonton, AB.
CURRENT BOOK PROJECT: Glenda’s life-long passion for cricket has inspired her upcoming 5th book, A Girl’s Guide to Cricket, featuring the history of the game, terminology and rules, and most importantly, the hottest, sexiest batters, bowlers and wicket-keepers currently playing around the world, including her longtime sports idol, Sri Lankan cricket legend, Kumar Sangakkara (pictured above).
*DID YOU KNOW: Glenda became a footnote in history when she portrayed “Tallulah Bankroll” in the now cult-classic made-for-Canadian-TV movie The Rise and Fall of Tony Trouble. For many years, there was an urban myth out of New York City that legendary artist Andy Warhol was watching Glenda/Tallulah swing on a chandelier in a scene from the film being aired on Manhattan Cable the evening he died … and in the late 90’s, the myth was, in fact, confirmed. You can watch the movie here: https://www.youtube.com/watch?v=ZPL6QS33cAQ