Tag Archives: bullriding

Photo Credit: Shane Kuhn

YEE-HAAAW! TORONTO JOURNALISTS COWBOY-UP TO LAUNCH THE CALGARY STAMPEDE’S 2016 MEDIA CAMPAIGN

Last night I had an absolute blast with the folks from the CALGARY STAMPEDE and their local PR reps, Immedia PR at the Boots & Bourbon Saloon on Queen St East. All us city-slicker media types had a hoot’n’hollering good time pressing the flesh with all the cowboys, rodeo queens, the beautiful and charming Indian Princess and marketing representatives of the “greatest show on earth” taking place out west this July. 20160428_174224So nice to be greeted at the front door by such pretty cowgirls (above) who were all well-versed in the history of Canada’s premiere outdoor western festival. I brought along my singer/songwriter friend Laura Rock (www.lrockmusic.com) who immediately became a fan of country music!!20160428_180430The drinks and food were simply outstanding! The catering was handled by Good Son Restaurant as well as Boots & Bourbon’s own team, and the mouthwatering BBQ treats would satisfy even the most jaded old trail hand. They were all served by the cutest waitresses and bartenders. Ladies, you looked after us so well, thank you, and the massive buffalo cheesy balls (2nd pic) were incredible….yummmmmm20160428_183007 20160428_180159(0) 20160428_180007Lots of great photo opps with all the Stampede celebs and mgmn’t….here I’m flanked by (LtoR) bullrider Kynan Vine plus dancer, language keeper, traditional storyteller and cultural presenter Treffrey Deerfoot and chuck wagoneer extraordinaire Mark Sutherland.20160428_181118I participated in the event social media challenge, hashtagging all my Instagram pics and videos…whew, that was exhausting, but I was thrilled to see Likes and Follows from as far away as Texas, Florida, California and even Mexico!20160428_175935I was particularly excited to see that a Ft. Worth boot designer liked this pic I snapped of our lovely Indian Princess’s stunning hand-tooled boots…what do you think of them?20160428_194116Even shots of the Boots & Bourbon interior garnered lots of social media attention…20160428_17452220160428_183032We were all a little nervous about seeing the mechanical bull set up…no, don’t make me get on. I wouldn’t last 2 seconds let alone 8, especially after a couple of drinks…yikes!  Fortunately it disappeared before the intro’s and official announcements were made. Whew!20160428_182933Everyone was excited to hear the entertainment line-up at this year’s Stampede, especially these folks from Budweiser who were particularly impressed with the announcement of Aaron Pritchett as one of the musical guests.20160428_192212 20160428_192446The entertainment was provided by The Washboard Union band who had everyone up on the dancefloor…20160428_193319

I followed (stalked?) sponsor Jonathan Welsh of Banff Trail Riders through the crowd….great jacket!20160428_193449I then ran into one of my fave reality TV hosts Kevin Brauch (formerly The Thirsty Traveller, from back when reality tv really was fun and entertaining!). Kevin (below) had received his souvenir white Stetson earlier and had spent time “decorating” it for the event….LOL20160428_184853 20160428_185433…and I loved all the cowgirl fashion. When I was little, all I wanted to be when I grew up was a cowgirl. These ladies are lucky to be living MY life…grrrrr20160428_182257 20160428_182304After all the western fun, food and friendship, Laura and I rode the rails (subway rails, that is) home. I’m sure we scared a few fellow riders with our antics. LOL!!

20160428_200842 20160428_200915And when I walked in my front door I just had to share my adventure with my own western compadres….20160428_202336 20160428_202422Check out some of the goodies in my gift bag…20160428_202642Thank you to EVERYONE involved in presenting such a fun media launch. If you’ve never been to the Calgary Stampede before, this is the year to go. All details can be found at www.CalgaryStampede.com and please visit their sponsor sites, too.

Banff trail Riders  www.horseback.com

Alberta’s group of Fairmont Hotels:  www.Fairmont.com 

Boots & Bourbon Saloon: www.bootsbourbon.com

The Washboard Union band: www.thewashboardunion.com/

Jelly Modern Donuts:  www.jellymoderndoughnuts.com

Immedia PR: www.immediapr.com

Blog title photo courtesy of Shane Kuhn

Photo Credit: Shane Kuhn

Photo Credit: Shane Kuhn

Photo Credit: Chris Bolin/ Calgary Stampede

Photo Credit: Chris Bolin/ Calgary Stampede

Photo Credit: Bill Marsh

Photo Credit: Bill Marsh